GSheetConnector Featured in Website Planet Interview

We’re happy to share that GSheetConnector was featured in an interview with Website Planet, where we talked about how GSheetConnector started, the problems we wanted to solve for WordPress users, how the product has evolved over the years, and where we’re taking it next.

Read the full GSheetConnector interview on Website Planet.

What does the Website Planet interview cover?

The interview takes a closer look at the story behind GSheetConnector and how it has grown from a simple Contact Form 7 integration into a broader WordPress and Google Sheets integration platform.

We discuss why we created GSheetConnector, the problems WordPress users were trying to solve, how customer feedback has influenced the product, and how the platform has expanded to support more WordPress plugins and use cases.

The interview also gives readers a look at the thinking behind the product and our approach to building integrations that are practical for everyday WordPress users.

The GSheetConnector story: from 2016 to today

GSheetConnector started in 2016 with a straightforward idea: make it easier for WordPress users to send Contact Form 7 submissions to Google Sheets.

At the time, website owners commonly received form submissions through email, but email was not always the most convenient place to organize leads, inquiries, registrations, or other form data. We wanted to give WordPress users a simple way to move that information into Google Sheets, where it could be organized, searched, shared, and managed.

That first Contact Form 7 integration became the foundation for what would eventually become GSheetConnector.

As more WordPress users started using the plugin, we received requests for additional features and integrations. Those requests played an important role in shaping the product and eventually led us to expand beyond a single WordPress form plugin.

GSheetConnector milestones

The growth of GSheetConnector has happened gradually as we have added integrations based on the needs of WordPress users.

• 2016: Contact Form 7 to Google Sheets integration launched.
• 2018: GSheetConnector Pro was introduced and the platform expanded with a WPForms integration.
• 2020: Gravity Forms integration launched.
• 2021: WooCommerce, Ninja Forms, Avada Forms, and Easy Digital Downloads integrations launched.
• 2022: Divi Forms and Elementor Forms integrations launched.
• 2023: Forminator integration launched.
• 2024: Formidable Forms integration launched.
• 2025: Fluent Forms integration launched.
• 2026: WordPress Core and JetFormBuilder integrations launched.

What started as a single Contact Form 7 integration has therefore developed into a wider collection of Google Sheets integrations for WordPress forms, page builders, eCommerce plugins, and WordPress data.

Why was GSheetConnector created?

GSheetConnector started with a simple problem.

When working with Contact Form 7, we saw that many website owners collected useful information through their forms but still had to manage that information through email or manually move it into spreadsheets.

For a small website, manually copying a few submissions might not seem like a big problem. But for a business receiving dozens or hundreds of submissions, repetitive data entry can quickly become time-consuming.

That led us to build an integration that could connect Contact Form 7 with Google Sheets and automatically send submitted information to a spreadsheet.

The first version was free. As the number of users grew, we began receiving requests for additional functionality, more control over spreadsheet data, and integrations with other popular WordPress plugins.

Those requests eventually led to the introduction of GSheetConnector Pro in 2018 and the expansion of the platform beyond Contact Form 7.

When was GSheetConnector launched?

GSheetConnector began in 2016 with its Contact Form 7 to Google Sheets integration.

In 2018, we introduced GSheetConnector Pro and expanded the platform to support additional WordPress integrations, including WPForms.

Since then, GSheetConnector has continued to expand its integration ecosystem, supporting popular WordPress form plugins, page builders, eCommerce platforms, and WordPress data workflows.

What can GSheetConnector connect to Google Sheets?

GSheetConnector is designed to connect supported WordPress plugins and website data with Google Sheets.

Depending on the integration, users can send form submissions, orders, customer information, product data, and other supported WordPress information to Google Sheets.

The GSheetConnector ecosystem includes integrations for:

• Contact Form 7
• WPForms
• Gravity Forms
• Ninja Forms
• Forminator
• Formidable Forms
• Fluent Forms
• Elementor Forms
• Divi Forms
• Avada Forms
• WooCommerce
• Easy Digital Downloads
• WordPress Core
• JetFormBuilder

The exact features available depend on the individual integration and whether the user is using the free or Pro version.

How does GSheetConnector help WordPress users?

The basic idea is straightforward: instead of manually copying information from a WordPress website into a spreadsheet, GSheetConnector can automate the transfer of supported data to Google Sheets.

For example, a business using Contact Form 7 can send new form submissions to a connected Google Sheet. A company using WPForms can send its form entries to a spreadsheet. A WooCommerce store can use the integration to work with supported order, customer, and product information.

Once the data is available in Google Sheets, teams can use the tools they already know for organizing and working with it, including sorting, filtering, sharing, collaboration, reporting, and spreadsheet-based workflows.

This can be particularly useful for businesses and teams that already use Google Sheets as part of their daily operations.

Who is GSheetConnector for?

GSheetConnector is built for WordPress users who need a practical way to connect their website data with Google Sheets.

This can include:

• Small businesses collecting leads through WordPress forms
• Agencies managing form submissions for clients
• Online stores working with WooCommerce data
• Organizations managing website submissions
• Teams using Google Sheets for reporting and collaboration
• WordPress developers building websites for clients
• Businesses looking to reduce repetitive data entry

The goal is to make the integration accessible to both technical and non-technical WordPress users, while providing more advanced functionality for websites that need additional control over their data workflows.

How has GSheetConnector evolved?

The evolution of GSheetConnector has largely followed the needs of WordPress users.

We started with one integration: Contact Form 7 and Google Sheets.

As the user base grew, people began asking for integrations with other popular WordPress plugins. WPForms was one of the early additions, followed by Gravity Forms and then integrations across WordPress forms, page builders, eCommerce plugins, and WordPress itself.

This gradual expansion allowed us to build integrations around the specific requirements of each platform instead of trying to create a single generic connector that works the same way everywhere.

Today, GSheetConnector provides a growing collection of integrations designed around the WordPress plugins and workflows users already have in place.

What did we learn from GSheetConnector users?

Customer feedback has been one of the most important influences on the development of GSheetConnector.

As the product grew, users requested features that could make everyday data management easier. These requests included better field mapping, additional authentication options, spreadsheet organization, multiple connections, support for more WordPress plugins, and ways to manage existing data.

Many of those requests became part of the product roadmap.

That feedback continues to influence how we approach development today. Rather than adding features simply because they sound useful, we try to understand the problems WordPress users are actually facing and build functionality around those needs.

What problems does GSheetConnector solve?

A common challenge for WordPress websites is the gap between collecting information and managing that information afterward.

A contact form can generate leads and inquiries, but someone still needs to organize those submissions. An online store can generate orders and customer information, but a team may also need that data in a spreadsheet for internal reporting or workflows.

GSheetConnector helps bridge that gap by connecting supported WordPress data with Google Sheets.

Instead of repeatedly exporting data, downloading files, or copying information from one system to another, users can automate supported data transfers and work with the information inside Google Sheets.

This can help reduce repetitive administrative work while giving teams a familiar environment for reviewing, organizing, and sharing their website data.

Why Google Sheets?

Google Sheets is already part of many businesses' day-to-day workflows.

Teams use spreadsheets for lead management, reporting, collaboration, data analysis, project tracking, internal processes, and many other tasks.

For WordPress users who already rely on Google Sheets, connecting their website data to the spreadsheet can remove an unnecessary step between collecting information and using it.

Once supported WordPress data reaches Google Sheets, teams can use familiar spreadsheet functionality to sort, filter, share, analyze, and collaborate on that information.

What makes GSheetConnector different?

For us, GSheetConnector has never been only about connecting two services.

The larger goal is to make WordPress and Google Sheets work together without forcing users to deal with unnecessary technical complexity.

That means paying attention to the setup experience, listening to support requests, improving individual integrations, documenting common workflows, and continuing to develop features based on real-world use cases.

We also recognize that different WordPress plugins have different requirements. A form plugin does not necessarily handle data in the same way as an eCommerce plugin or WordPress Core.

That is why GSheetConnector has evolved as a collection of integrations designed around specific WordPress platforms and workflows.

GSheetConnector on WordPress.org

GSheetConnector has been part of the WordPress ecosystem for years, with its integrations available through the official WordPress.org plugin directory.

The original Contact Form 7 integration is available on WordPress.org as GSheetConnector – CF7 Google Sheets Connector. The plugin connects Contact Form 7 with Google Sheets and automatically sends supported form submissions to a connected spreadsheet.

View GSheetConnector – CF7 Google Sheets Connector on WordPress.org →

GSheetConnector also provides a dedicated WPForms integration through WordPress.org.

View GSheetConnector for WPForms on WordPress.org →

These official plugin listings provide information about the integrations, installation, features, changelogs, support, and WordPress compatibility.

From one plugin to a broader WordPress ecosystem

One of the biggest changes since 2016 has been the scope of GSheetConnector.

What began as a solution for Contact Form 7 has grown into a broader ecosystem covering WordPress forms, page builders, eCommerce platforms, and WordPress data.

The goal, however, remains consistent: make it easier for WordPress users to connect their website data with Google Sheets and use that information in the tools they already rely on.

We expect the ecosystem to continue evolving as WordPress itself changes and as users find new ways to work with website data.

What is next for GSheetConnector?

We continue to focus on improving existing integrations, supporting more WordPress workflows, and making data synchronization easier to configure and manage.

As WordPress users increasingly connect their websites with external services and use data across different business processes, we see opportunities to make Google Sheets a more useful part of those workflows.

Our approach remains the same: listen to users, understand the problems they are trying to solve, and build practical integrations around those needs.

Read the full GSheetConnector interview

The Website Planet interview goes into more detail about the history of GSheetConnector, the problems that led to its creation, how the product has developed, our approach to customers, and our plans for the future.

Read the full interview with GSheetConnector on Website Planet →

If you're looking for a way to connect WordPress with Google Sheets, you can also explore the GSheetConnector plugins to find the integration that matches your WordPress setup.

Frequently Asked Questions

What is GSheetConnector?

GSheetConnector is a WordPress Google Sheets integration platform that connects supported WordPress plugins and website data with Google Sheets. Depending on the integration, it can send form submissions, orders, customer information, product data, and other supported WordPress data to Google Sheets.

When was GSheetConnector launched?

GSheetConnector started in 2016 with its Contact Form 7 to Google Sheets integration. The platform expanded in 2018 with the introduction of GSheetConnector Pro and additional integrations, including WPForms.

Why was GSheetConnector created?

GSheetConnector was created to make it easier for WordPress users to move website data into Google Sheets without relying on repetitive manual copying and exporting. The project initially focused on Contact Form 7 submissions and later expanded to other WordPress plugins and workflows.

What WordPress plugins does GSheetConnector support?

GSheetConnector supports integrations for popular WordPress plugins and platforms, including Contact Form 7, WPForms, Gravity Forms, Ninja Forms, Forminator, Formidable Forms, Fluent Forms, Elementor Forms, Divi Forms, Avada Forms, WooCommerce, Easy Digital Downloads, WordPress Core, and JetFormBuilder. Available features vary by integration.

Can GSheetConnector connect WordPress forms to Google Sheets?

Yes. GSheetConnector provides Google Sheets integrations for several WordPress form plugins. Depending on the plugin, form submissions can be automatically sent to a connected Google Sheet for organization, sharing, reporting, and further processing.

Can GSheetConnector connect WooCommerce to Google Sheets?

Yes. GSheetConnector provides a WooCommerce integration designed to connect supported WooCommerce data with Google Sheets. The available functionality depends on the version and integration features.

Who uses GSheetConnector?

GSheetConnector is designed for WordPress businesses, agencies, developers, online stores, organizations, and individual website owners who need to connect supported WordPress data with Google Sheets.

Does GSheetConnector have a free version?

Yes. Several GSheetConnector integrations offer free versions with core Google Sheets connectivity, while Pro versions provide additional features and controls. The available free and Pro features depend on the individual WordPress integration.

Where can I find GSheetConnector on WordPress.org?

GSheetConnector integrations are available through the official WordPress.org plugin directory. You can view the GSheetConnector CF7 Google Sheets Connector on WordPress.org and the GSheetConnector WPForms integration on WordPress.org.

Where can I read the GSheetConnector interview?

The complete interview is available on Website Planet. Read the GSheetConnector interview on Website Planet →